I help when you need it.
about erik
I've been in marketing longer than most people have been online.
Over 20 years — building websites, running e-commerce, figuring out what actually makes people click, buy, and come back. SEO before it had a name. Affiliate marketing when it was still the wild west. Social media when Facebook was just for college students.
I've seen a lot of trends come and go. Most of them deserved to go.
Then AI changed everything.
Not the hype. Not the "robots will replace us" headlines. The practical stuff - tools that actually work, that can create real things, that can save small businesses thousands in production costs.
I spent the last few years learning it properly. Not just prompting, but understanding. How to get quality results. How to make AI work for a business instead of creating more noise.
Most people in marketing know marketing. Some people know AI. Very few know both. That's where I sit.
Why I do this
I work with small business owners like you - running everything yourself, answering every call, doing your own books, and somehow also supposed to be posting on social media.
You know AI could help. You just don't have 40 hours to figure out which tools to use and how to use them well.
So I do that part. You get professional videos, visuals, and content. I handle the AI. You stay focused on your business.
How I work
I call it Quiet Craft.
No hype. No pressure. No "10X your revenue" promises.
Just calm, thoughtful work. Clear communication. Realistic timelines. And marketing that looks professional without feeling corporate or fake.
If that sounds like a relief, we'll probably work well together.
A bit more about me
I'm Finnish, based in Vara 100km from Gothenburg, Sweden. I train daily - health matters to me, and I believe in practicing what I preach about consistency and long-term thinking.
I'm 64, which means I've seen enough cycles to know what lasts and what doesn't. I'm not chasing trends. I'm building something sustainable - for myself and for the people I work with.
Images say more than words
